Safe cellular networking provider CyberReef has employed Rachel Turkus, formerly with NetFortris and Broadvoice, as vice president of advertising and channel management.

This is a newly established position. In it, Turkus will guide the company’s internet marketing team, together with system, communications, digital advertising and marketing and enablement. She’ll also oversee channel profits functions, like onboarding, teaching, enablement, engagement and incentive plans.

“I jumped at the chance to be component of the management crew that is going to consider CyberReef’s industry-disrupting alternatives to the up coming amount,” she reported. “My main strengths in technology promoting and channel go-to-market place approaches are tailor-built for the company’s journey
in advance. I look forward to introducing the channel to this extraordinary earnings opportunity.”

Turkus delivers 5 years of IT and telecom channel expertise from both equally the associate and supplier sides of the enterprise. Most just lately, she was director of electronic advertising and demand technology at NetFortris. There, she focused on to-channel and by means of-channel internet marketing, as very well as strengthening go-to-market place alignment with the provider’s countrywide master agents.

In advance of that, Turkus was director of advertising at Broadvoice. In addition, she was lead advancement supervisor at PacketFusion.

Prior to becoming a member of the technologies business, she put in a ten years in the dot-com globe in a variety of sales, promoting, client services and operations roles.

Turkus been given the 2021 Cloud Women Increasing Star Award, recognizing her initiative in advancing cloud and next-era know-how alternatives for her organization, clients and the marketplace.

Turkus’ fast priorities are implementing courses to make improvements to general communications, and evaluate both of those companion and customer gratification. She’ll also oversee the development of a in depth associate onboarding, communications system and lover revenue enablement method.

Hilton Nicholson is CyberReef‘s founder and CEO.

“CyberReef has doubled profits every 12 months for the previous a few yrs on the energy of our revolutionary MobileWall remedies and strategic alliances,” he reported. “To preserve this momentum, we’re doubling down on product sales and advertising and marketing, and strategic development by way of oblique profits channels. Rachel’s encounter in both equally places helps make her an perfect addition to our management staff.”